The Region of Peel is a government organisation that provides essential community services, including public health, long-term care, waste collection, recycling, and road maintenance.
Its operations serve the municipalities of Brampton, Caledon, and Mississauga. This advertisement targets both young and mature professional audiences, ages 19 – 35+, to inform them about holiday closures and the dates when recycling centres will resume operations.
Peel promotes its messaging through strategic campaigns across both social media platforms and traditional print formats.
Lead Designer: Mark Merritt
Graphic Designer: Brian Smith