Coca-Cola Annual Report

Coca-Cola is the most popular soft drink brand in North America and is recognizable worldwide. It was founded in 1886 by Dr. John S. Pemberton. Their target audience is aimed towards parents, young children and adults ages 12-50+. The objective is to redesign a new annual report for the 2016 version. Still retaining the same brand colours for consistency and tweaking a few design elements such as the bottle shapes, iconic waves, and bubbles on the page spread.