St. Hugh’s High School Anniversary

Freelance project. I was hired to design a new logo for their 125th Anniversary. The School’s Emblem is
traditional with the Swan icon and the official colours are Blue and Yellow which emphasize professionalism and harmony.

The motto, Fidelity means “loyalty” from Latin origin. As for the creative direction, I went with a modern-day look with a geometric sans-serif font.
The target audience is aimed towards both young and mature adults ages 12 – 30+.

The tone of voice used is corporate.